{"product_id":"asking-questions-the-definitive-guide-to-questionnaire-design-for-market-research-political-polls-and-social-and-health-questionnaires-research-methods-for-the-social-sciences","title":"Asking Questions: The Definitive Guide to Questionnaire Design -- For Market Research, Political Polls, and Social and Health Questionnaires (Research Methods for the Social Sciences)","description":"Since it was first published more than twenty-five years ago, Asking Questions has become a classic guide for designing questionnaires¾the most widely used method for collecting information about people?s attitudes and behavior. An essential tool for market researchers advertisers, pollsters, and social scientists, this thoroughly updated and definitive work combines time-proven techniques with the most current research, findings, and methods. The book presents a cognitive approach to questionnaire design and includes timely information on the Internet and electronic resources. Comprehensive and concise, Asking Questions can be used to design questionnaires for any subject area, whether administered by telephone, online, mail, in groups, or face-to-face. The book describes the design process from start to finish and is filled with illustrative examples from actual surveys.\u003cbr\u003eASIN: 0787970883\u003cbr\u003eVSKU: BVV.0787970883.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Bradburn, Norman M.|Sudman, Seymour|Wansink, Brian\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact  including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.  \u003cbr\u003e","brand":"Blue Vase Books","offers":[{"title":"Default Title","offer_id":43337786327101,"sku":"BVV.0787970883.G","price":7.45,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0589\/4225\/9261\/files\/0787970883-0.jpg?v=1783893924","url":"https:\/\/www.bluevasebooks.com\/products\/asking-questions-the-definitive-guide-to-questionnaire-design-for-market-research-political-polls-and-social-and-health-questionnaires-research-methods-for-the-social-sciences","provider":"Blue Vase Books","version":"1.0","type":"link"}