{"product_id":"designing-the-obvious-a-common-sense-approach-to-web-and-mobile-application-design","title":"Designing the Obvious: A Common Sense Approach to Web and Mobile Application Design","description":"This second edition of Designing the Obvious explains why and how to design applications that are so easy to use that people attribute their ability to use them effectively to pure common sense.\n\nWe need to:\n\nMake decisions based not on whim, but on strategy\n\nBuild only what's absolutely necessary\n\nQuickly turn beginning users into intermediates\n\nPrevent errors when possible and gracefully handle those we cannot prevent\n\nReduce and refine task flows to make the complex clear\n\nDesign not for users, but for their situations\n\nBe persuasive by helping users make decisions that align with their needs\n\nIgnore the demands of users and stick to a vision (gasp!)\u003cbr\u003eASIN: 0321749855\u003cbr\u003eVSKU: BVV.0321749855.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Hoekman, Robert, Jr.\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact  including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.  \u003cbr\u003e","brand":"Blue Vase Books","offers":[{"title":"Default Title","offer_id":43291356004413,"sku":"BVV.0321749855.G","price":13.1,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0589\/4225\/9261\/files\/0321749855-0.jpg?v=1782251892","url":"https:\/\/www.bluevasebooks.com\/products\/designing-the-obvious-a-common-sense-approach-to-web-and-mobile-application-design","provider":"Blue Vase Books","version":"1.0","type":"link"}