{"product_id":"friction-the-untapped-force-that-can-be-your-most-powerful-advantage","title":"FRICTION―The Untapped Force That Can Be Your Most Powerful Advantage","description":"NAMED A \"BEST BUSINESS BOOK OF 2019\" by strategy+business\n\nAnnually, $4.6 trillion of merchandise is left in abandoned e-commerce shopping carts.\n\nEvery year, the U.S. economy loses $3 trillion dollars in productivity due to excess bureaucracy.\n\nRed tape and over-complicated licenses have contributed to China’s GDP exceeding India’s by $82 trillion over the span of just three decades.\n\nIf you’re a business leader, these statistics should give you nightmares. According to science-based marketing and business expert Roger Dooley, they illustrate the real and growing threat of “friction,” which he defines as the unnecessary expenditure of time, effort, or money in performing a task.\n\nIn today's high-speed, customer-empowered world, the levels of swiftness and efficiency of business transactions will determine ultimate success or failure. In this groundbreaking guide, Dooley helps you spot the inevitable points of friction in your organization, and he provides the tools and insight you need to eliminate them. By truly understanding the impact friction can have, you’ll be able to establish positive habits and eliminate negative ones―all with the end result of building a company that’s the envy of your industry. Friction takes you step-by-step through the process of:\n\n• Empowering frank conversations\n• Guiding individual and team behaviors\n• Getting ahead of friction\n• Optimizing the customer experience\n• Building a frictionless corporate culture\n\nCombining scientific research with real-life examples of leaders who have conquered business friction, Dooley teaches you how to identify roadblocks, alter them for the benefit of both business and customer, and create positive, lasting change.\n\nIf you’re in a leadership position, now is the time to declare war on friction―before your competitors do. Stamp out ridiculous rules, pointless procedures, and meaningless meetings. Become a relentless advocate for the customer and for minimizing customer effort. Lubricate every point of friction and make your company run like a well-oiled machine.\n\nFriction provides the know-how you need to lead your company to industry dominance.\u003cbr\u003eASIN: 1260135691\u003cbr\u003eVSKU: BVV.1260135691.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Dooley, Roger\u003cbr\u003eBinding: Hardcover\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact  including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.  \u003cbr\u003e","brand":"Blue Vase Books","offers":[{"title":"Default Title","offer_id":43331753377853,"sku":"BVV.1260135691.G","price":9.52,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0589\/4225\/9261\/files\/1260135691-0.jpg?v=1783562633","url":"https:\/\/www.bluevasebooks.com\/products\/friction-the-untapped-force-that-can-be-your-most-powerful-advantage","provider":"Blue Vase Books","version":"1.0","type":"link"}