{"product_id":"the-media-equation-how-people-treat-computers-television-and-new-media-like-real-people-and-places-csli-lecture-notes-s","title":"The Media Equation: How People Treat Computers, Television, and New Media Like Real People and Places (CSLI Lecture Notes S)","description":"Can human beings relate to computer or television programs in the same way they relate to other human beings? Based on numerous psychological studies, this book concludes that people not only can but do treat computers, televisions, and new media as real people and places. Studies demonstrate that people are \"polite\" to computers; that they treat computers with female voices differently than \"male\" ones; that large faces on a screen can invade our personal space; and that on-screen and real-life motion can provoke the same physical responses. Using everyday language to engage readers interested in psychology, communication, and computer technology, Reeves and Nass detail how this knowledge can help in designing a wide range of media.\u003cbr\u003eASIN: 1575860538\u003cbr\u003eVSKU: BVV.1575860538.G\u003cbr\u003eCondition: Good\u003cbr\u003eAuthor\/Artist:Reeves, Byron|Nass, Clifford\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact  including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.  \u003cbr\u003e","brand":"Blue Vase Books","offers":[{"title":"Default Title","offer_id":43209055666237,"sku":"BVV.1575860538.G","price":6.66,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0589\/4225\/9261\/files\/1575860538-0.jpg?v=1779225534","url":"https:\/\/www.bluevasebooks.com\/products\/the-media-equation-how-people-treat-computers-television-and-new-media-like-real-people-and-places-csli-lecture-notes-s","provider":"Blue Vase Books","version":"1.0","type":"link"}