{"product_id":"venture-theory-the-art-of-scaling-a-brand","title":"Venture Theory: The Art Of Scaling A Brand","description":"Venture Theory is not a playbook. It’s a reality check. This book reveals what really separates those who build enduring startups from those who burn out chasing the next round.\nBacked by insider accounts from India's boldest startups and VCs, it dismantles myths about fundraising, scale, and storytelling. From mastering customer trust to avoiding the story-telling trap - each chapter delivers hard-won insights, frameworks, and quiet power of building trust.\nWhether you're a founder, investor, or curious reader navigating the chaos of early-stage growth, this book doesn’t just decode the journey—it challenges how you see it.\nIn the battle of building your startup, it might just offer the missing link you’ve not factored in.\u003cbr\u003eASIN: B0F7L8864Z\u003cbr\u003eVSKU: BVV.B0F7L8864Z.VG\u003cbr\u003eCondition: Very Good\u003cbr\u003eAuthor\/Artist:Sowmya CJ\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Book has little sign of wear or use  \u003cbr\u003e","brand":"Blue Vase Books","offers":[{"title":"Default Title","offer_id":44492511936573,"sku":"BVV.B0F7L8864Z.VG","price":10.44,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0589\/4225\/9261\/files\/B0F7L8864Z-0.jpg?v=1794086968","url":"https:\/\/www.bluevasebooks.com\/products\/venture-theory-the-art-of-scaling-a-brand","provider":"Blue Vase Books","version":"1.0","type":"link"}