{"product_id":"yield-management","title":"Yield Management","description":"This ground-breaking textbook covers all aspects of the subject and draws on a wide range of applications in the service industries. Three sections comprise this book: the first presents underpinning knowledge associated with Yield Management; the second examines contemporary models of Yield Management across a number of service sectors; and the third reviews how Yield Management acts as a decision support system for front-line staff and managers, and also highlights the growing importance of new technologies. The book concludes with a range of case studies taken from airlines, hotels, restaurants, cruise lines and leisure industries.\u003cbr\u003eASIN: 0826448259\u003cbr\u003eVSKU: BVV.0826448259.VG\u003cbr\u003eCondition: Very Good\u003cbr\u003eAuthor\/Artist:Yeoman, Ian|Ingold, Anthony|McMahon-Beattie, Una\u003cbr\u003eBinding: Paperback\u003cbr\u003e\u003cb\u003eNote:\u003c\/b\u003e Any images shown are stock photographs and product may differ from what is shown.  \u003cbr\u003e\u003cb\u003eCondition Notes\u003c\/b\u003e: Book has little sign of wear or use  \u003cbr\u003e","brand":"Blue Vase Books","offers":[{"title":"Default Title","offer_id":43291364032573,"sku":"BVV.0826448259.VG","price":12.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0589\/4225\/9261\/files\/0826448259-0.jpg?v=1782252030","url":"https:\/\/www.bluevasebooks.com\/products\/yield-management","provider":"Blue Vase Books","version":"1.0","type":"link"}