Business Writing: The Good, the Bad, and the Ugly: A Supplement to Think First, Write Better

Business Writing: The Good, the Bad, and the Ugly illustrates how to convert a confused communication into a clear and compelling message. Through numerous before-and-after examples, Business Writing illustrates how to apply principles of effective communication to improve the clarity of any business document. Examples of the approach are provided for emails, memos, reports, proposals, executive summaries, cover letters, status reports, and minutes of meetings. The approach has been used for over 65 years to teach communication skills to professionals at leading American companies. Business Writing is a companion volume to Think and Write Better, also by Matthew Spence, which explains the principles of effective communication and shows how to use them to identify your key message in any communication and develop a persuasive argument to support it. Think First and Better also teaches how to make your paragraphs and sentences easier to read and understand by applying nine simple principles for editing.
ASIN: B09CRM3K97
VSKU: BVV.B09CRM3K97.VG
Condition: Very Good
Author/Artist:Spence, Matthew
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: Book has little sign of wear or use