Designing Strategy: A How-To Book for Managers

This unique approach to the design of long-term strategy instructs readers to plan a company's long-term strategy beginning with the product, assessing its market position, price, and unique appeal, and using it as a springboard for the entire long-range strategic plan. It outlines a model of excellence, highlighting its purposes, leadership, commitment, and relevance, and includes tips on how management can handle its people better and analyze risk more rationally with this new framework. Topics include the market as a basis for strategy, strategic blindness, managing opportunity, day by day operations, and people and performance.
ASIN: 0471816825
VSKU: BVV.0471816825.G
Condition: Good
Author/Artist:Sawyer, George C.
Binding: Hardcover
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.