Discourses in Place

Discourses in Place is essential reading for anyone with an interest in language and the way we communicate. Written by leaders in the field, this text argues that we can only interpret the meaning of public texts like road signs, notices and brand logos by considering the social and physical world that surrounds them. Drawing on a wide range of real examples, from signs in the Chinese mountains, to urban centres in Austria, Italy, North America and Hong Kong, this textbook equips students with the methodology and models they need to undertake their own research in 'geosemiotics', the key interface between semiotics and the physical world. Discourses in Place is highly illustrated, containing real examples of language in the material world, including a 'how to use this book' section, group and individual activities, and a glossary of key terms.
ASIN: 041529049X
VSKU: BVV.041529049X.A
Condition: Acceptable
Author/Artist:Wong Scollon, Suzie|Scollon, Ron
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: The item is very worn but is perfectly usable. Signs of wear can include aesthetic issues such as scratches, dents, worn and creased covers, folded page corners and minor liquid stains. All pages and the cover are intact, but the dust cover may be missing. Pages may include moderate to heavy amount of notes and highlighting, but the text is not obscured or unreadable. Page edges may have foxing age related spots and browning . May NOT include discs, access code or other supplemental materials.