Millennium Membership : How to Attract and Keep Members in the New Marketplace
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Millennium Membership : How to Attract and Keep Members in the New Marketplace

Millennium Membership : How to Attract and Keep Members in the New Marketplace

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$6.23

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Description

Explains six steps in understanding and meeting members' needs in associations and other organizations. The six steps, covered in separate chapters are identify the new marketplace, invest in technology, move from mass marketing to mass customization, maintain the human touch, brand the organization, and create a membership experience. Annotation c. Book News, Inc., Portland, OR (booknews.com)
ASIN: 0880341637
VSKU: BVV.0880341637.G
Condition: Good
Author/Artist:Levin, Mark
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.

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