Product Development Performance: Strategy, Organization, and Management in the World Auto Industry


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Description

This book is the culmination of six years of research conducted at the Harvard Business School on how different manufacturing firms around the world approach the development of new products. Its principal focus is the impact of strategy, organization, and management on this critical component of business strategy.
ASIN: 0875842453
VSKU: BVV.0875842453.VG
Condition: Very Good
Author/Artist:Fujimoto, Takahiro|Clark, Kim B.
Binding: Hardcover
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: Book has little sign of wear or use

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