Secret Formulas of the Wizard of Ads: Turning Paupers into Princes and Lead into Gold (The Wizard of Ads Series, Volume 2)

People love this straight-talking ad-man from Texas and his powerful stories that shed light on advertising, marketing and success. In 100 chapters full of wit, wisdom, and uncommon good sense, Secret Formulas conjures up more of the Wizard's provocative observations on advertising, business, and life that wong The Wizard of Ads last year's Business Book of the Year award ― on this time, the book, has nuts, bolts, and even more bite! The Wizards's secret formulas will show: How to find a champion to sell your ideas Why targeting your market can be a big mistake Why bankers think backwards Why being "out of style" can be profitable How to write miraculous ads
ASIN: 1885167393
VSKU: BVV.1885167393.A
Condition: Acceptable
Author/Artist:Williams, Roy H.
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: The item is very worn but is perfectly usable. Signs of wear can include aesthetic issues such as scratches, dents, worn and creased covers, folded page corners and minor liquid stains. All pages and the cover are intact, but the dust cover may be missing. Pages may include moderate to heavy amount of notes and highlighting, but the text is not obscured or unreadable. Page edges may have foxing age related spots and browning . May NOT include discs, access code or other supplemental materials.