Specialty Shop Retailing: How You Can Succeed in Today's Market (4th edition)

Specialty Shop Retailing: How You Can Succeed in Today's Market is the 4th edition of a book widely praised for its enjoyable writing style and wealth of practical knowledge based on the author's 40 years as an award-winning independent retailer. In addition to updated information about every aspect of running your own store, this new edition includes new chapters on utilizing social media and on making the most of your website for promotion and sales. It contains links to practical, user-friendly forms that can be downloaded for free, tips from successful shopkeepers around the country, and countless ideas designed to help both new and experienced retailers achieve sustained success.
ASIN: 159598576X
VSKU: BVV.159598576X.G
Condition: Good
Author/Artist:Carol L. Schroeder
Binding: Paperback
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.