The Beautiful Business: An Actionable Manifesto to Create an Unignorable Business with Love at the Core

The Beautiful Business encourages entrepreneurs to reclaim their business and life as a fundamental creative journey that enables their people and their business entity to continually evolve and thrive. Based on timeless business, psychology, and artistic principles put forward by some of the greatest hearts and minds in history, The Beautiful Business presents an actionable manifesto to shape any business into an unignorable entity that stands the test of time. This book will change the questions you ask about why your business exists. It will change the way you see your business, your life, and the people around you. It will change how you measure success in your business. It will help you, the business seeker, to make a more beautiful business, life, and world. Your business matters. Make it beautiful. Key Takeaways from The Beautiful Business There's nothing more powerful than a united group of souls ignited in a common cause with love at the core. No business will ever out evolve its leaders. So, leaders on all levels of companies must evolve for a business to grow. Business leaders and entrepreneurs have a choice in the game of business they decide to play. A beautiful business plays the long game of business, which is at the heart of all the best business strategies. Leaders have choices and responsibilities in the way they lead. As a business owner or leader, people have either earned or have been given power. That power allows you to make decisions that affect people's lives, people's livelihoods, your culture, your customers, your community, and the planet. How you make those decisions, what you base those decisions on, and why you make those decisions have exponential effects. Ultimately, a Leader is a healer of themselves and those around them. What you choose to measure reflects what you value, and these define your priorities. The results of these choices will vary from business to business, but business leaders who care about more than just profit, must ask themselves how they define success and what do we want to measure. What you measure defines your daily reality and your long-term future. The Beautiful Business is a Remedy to... ...Top-down leadership and short game business thinking — the antidote is evolved leadership. Evolved Leadership: Self-aware leaders with clear drivers and beliefs that define how you lead and effect those around them. Self-aware leaders tend to focus on the good-of-the-whole, business integrity, long-term benefit, and business as an act of service. ...Presenteeism & disengagement — the antidote is belonging. Belonging: How a company builds bonds with the right people - employees and customers. Belonging is created when... ...we create phycological safe teams, ...we have an operationalized and clear value system that invites like mined and like-hearted people, the ability for people to feel that their contributing themselves to something bigger than themselves. ...the whole self is welcome in the workplace. ...Liars marketing is the game of chasing customers — the antidote is magnetism Magnetism: How a company attracts the right people - employees and customers Magnetism is the opposite of chasing customers. Think of the flame and the moth. Be the flame. ...Corporate and institutional distrust; cultural strife, and anxiety — the antidote is integrity Integrity: The integrated alignment between beliefs and behaviors. Business strategy + Culture (Employee Experience) + Brand (customer experience) = an integral business.
ASIN: 1950466280
VSKU: BVV.1950466280.G
Condition: Good
Author/Artist:Morris, Steven
Binding: Hardcover
Note: Any images shown are stock photographs and product may differ from what is shown.
Condition Notes: The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.