GenWTF: 4 Generations, 1 Workforce, 0 Happy Employees - 6006

Today's workforce is more generationally diverse than ever before--and more misunderstood. Gen WTF explores why that is, and what business owners can do about it. From the traditional values of the Silent Generation to the digital-first mindset of Gen Z, each generation brings different expectations, work styles, and definitions of success to the workplace. The result? Communication breakdowns, hiring headaches, retention issues, and leadership frustration. In Gen WTF, financial advisor and behavioral strategist Adam J. San Juan delivers a practical, no-fluff guide to navigating these generational dynamics. With over 30 years of experience helping leaders understand human behavior, he breaks down what motivates each generation, how they interact at work, and what business owners need to know to build stronger, more collaborative teams. This book doesn't lecture or stereotype--it equips. Inside, you'll find: • Clear generational profiles, from Silent Generation to Gen Alpha • Practical tools for hiring, communication, retention, and leadership • Insights on how to bridge generational gaps and reduce friction • A "Devil's Advocate" section that answers the tough, skeptical questions • Self-assessment tools and cheat sheets for day-to-day application Whether you lead a team of five or manage hundreds, Gen WTF gives you the clarity to understand who's in your workplace, why they operate the way they do, and how to make it all work--without losing your mind (or your best people). It's not about labeling. It's about leading.
ASIN: B0F54KMMX5
VSKU: BVV.B0F54KMMX5.VG
Condition: Very Good
Author/Artist:San Juan, Adam J
Binding: Paperback