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Blue Vase Books

Scientific Advertising - 1325

Scientific Advertising - 1325

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This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business
ASIN: 1603866361
VSKU: BVV.1603866361.G
Condition: Good
Author/Artist:Hopkins, Claude
Binding: Paperback

SKU:BVV.1603866361.G

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