XChateau Wine Business Chronicles: Vintages 2022-2023 (The XChateau Wine Business Chronicles) - 5871

This book is the collection of insights from the XChateau Wine Business Podcast episodes from 2022 and 2023. It compiles the detailed show notes (more complete versions than available online) and organizes them into themes, including Global Wine Markets, The Future of Wine Retail, Marketing Techniques, Experiences, Sustainability, and the Evolution of Farming. Distinguished guests like Curtis Mann MW (Albertsons), Jason Haas (Tablas Creek), Jason Wise (Somm TV), Madeline Puckett (Wine Folly), James Miles (Liv-Ex), Aly Wente (Wente Family Vineyards), and even celebrities like Drew Bledsoe (former NFL player; Doubleback Winery), Kyle MacLaughlin (actor; Pursued by Bear Wines), and Albert Hammond Jr (The Strokes; Jetway). This companion to the podcast helps to reinforce the lessons learned through the interviews. It is a great study resource for anyone in the business of wine, including Master of Wine and WSET Diploma students.
ASIN: B0D3BRD68D
VSKU: BVV.B0D3BRD68D.VG
Condition: Very Good
Author/Artist:Yeung, Peter K|Vernick, Robert
Binding: Paperback